AUGMENTED EVERYTHING, EVERYWHERE FOR EVERYONE
ISMAR 2020 will cover the FULL range of technologies encompassed by the Mixed
Reality spectrum, from interfaces in the real world to fully immersive experiences.
Augmented Reality (AR) and Mixed Reality (MR) melt the barriers between virtual media, the physical world and our imagination by enriching our ability to interact with all three. New applications in diverse areas such as Engineering, Entertainment, Arts, Education Media and Humanities push the boundaries of science and technology.
ISMAR 2020 will be held in Recife/Porto de Galinhas, Brazil. The State of Pernambuco is a multicultural state that has long time ago received many different races that contributed to the big diversity of cultures. Located in the heart of the Northeastern region, it was the first economic center of Brazil, having shown outstanding performance in the extraction of Pau-Brasil and also in the sugar cane agriculture. An economic activity that prevailed during the whole phase of historical and social background with deep impact on the culture of Pernambuco, which originated the way of thinking and acting of the pernambucanos (people from Pernambuco), as well as many other cultural events.
From the coast to the sertão (semi-arid region in Northeast region in Brazil), the whole state is pure beauty. Its coast has around 187 km of extension, including beaches and cliffs, urban zones and almost untouched places that represent its tourist attractions.
A state famous for its cultural diversity, but which also walks beside innovation and technology. That is why Pernambuco is also the economy with higher growth in the Northeast of Brazil, not to mention its privileged location. This combination of infrastructure, strong economy and natural beauty is the best path to good deals.